<![CDATA[Mobile Marketer Content News Feed]]> http://www.mobilemarketer.com en <![CDATA[Kraft Foods' Oscar Mayer ties mobile, video together with new initiative ]]> http://www.mobilemarketer.com/cms/news/content/15382.html May 20, 2013 <![CDATA[Heineken incentivizes app usage via augmented reality, contests]]> http://www.mobilemarketer.com/cms/news/content/15372.html May 17, 2013 <![CDATA[Coca-Cola places mobile at core of digital summer marketing]]> http://www.mobilemarketer.com/cms/news/content/15365.html May 16, 2013 <![CDATA[Metrics give apps a leg-up over mobile Web]]> http://www.mobilemarketer.com/cms/news/content/15359.html May 15, 2013 <![CDATA[Folgers taps voice recognition for brand building ]]> http://www.mobilemarketer.com/cms/news/content/15347.html May 14, 2013 <![CDATA[Dodge, Universal Pictures aim for engagement via multichannel campaign]]> http://www.mobilemarketer.com/cms/news/content/15350.html May 14, 2013 <![CDATA[Google exec: Mobile has a measurement problem, not a conversion one]]> http://www.mobilemarketer.com/cms/news/content/15337.html May 13, 2013 <![CDATA[Anheuser-Busch InBev exec: Mobile must bring utility on a day-to-day basis]]> http://www.mobilemarketer.com/cms/news/content/15332.html May 13, 2013